General Sales & Marketing at West Chester University of Pennsylvania

If you plan to study general sales and marketing, take a look at what West Chester University of Pennsylvania has to offer and decide if the program is a good match for you. Get started with the following essential facts.

WCUPA is located in West Chester, Pennsylvania and approximately 17,719 students attend the school each year. In the 2020-2021 academic year, 269 students received a bachelor's degree in sales and marketing from WCUPA.

Want to know more about the career opportunities in this field? Check out the Careers in General Sales & Marketing section at the bottom of this page.

WCUPA General Sales & Marketing Degrees Available

• Bachelor’s Degree in Sales & Marketing

WCUPA General Sales & Marketing Rankings

Each year, College Factual ranks sales and marketing programs across the country. The following shows how WCUPA performed in these rankings.

Note: While rankings may be a good starting point when you're researching a school, they don't necessarily highlight all of a school's strengths. Don't forget to check out the other details that are available for a school to see if it has what you're looking for in a program.

Bachelor’s Degree Overall Quality & Other Notable Rankings

The sales and marketing major at WCUPA is not ranked on College Factual’s Best Colleges and Universities for General Sales & Marketing. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Ranking Type	Rank
	3
	4
	5
	9
	17
	20
	49
	108

Earnings of WCUPA Sales & Marketing Graduates

The median salary of sales and marketing students who receive their bachelor's degree at WCUPA is $43,954. This is less than $48,013, which is the national average of all sales and marketing majors in the nation who earn bachelor's degrees.

Sales & Marketing Student Demographics at WCUPA

Take a look at the following statistics related to the make-up of the sales and marketing majors at West Chester University of Pennsylvania.

WCUPA General Sales & Marketing Bachelor’s Program

Of the 269 sales and marketing students who graduated with a bachelor's degree in 2020-2021 from WCUPA, about 41% were men and 59% were women.

About 81% of those who receive a bachelor's degree in sales and marketing at WCUPA are white. This is above average for this degree on the nationwide level.

The following table and chart show the race/ethnicity for students who recently graduated from West Chester University of Pennsylvania with a bachelor's in sales and marketing.

Race/Ethnicity	Number of Students
Asian	6
Black or African American	20
Hispanic or Latino	13
White	219
International Students	1
Other Races/Ethnicities	10

WCUPA also has a doctoral program available in sales and marketing. In 2021, 0 student graduated with a doctor's degree in this field.

Concentrations Within General Sales & Marketing

The following sales and marketing concentations are available at West Chester University of Pennsylvania. The table shows all degrees awarded in this field awarded for all degree levels at West Chester University of Pennsylvania. A concentration may not be available for your level.

Concentration	Annual Degrees Awarded
General Sales, Distribution, and Marketing Operations	269

Related Majors

• International Business
• Human Resource Management
• Business/Managerial Economics
• Accounting
• Finance & Financial Management

Careers That Sales & Marketing Grads May Go Into

A degree in sales and marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for PA, the home state for West Chester University of Pennsylvania.

Occupation	Jobs in PA	Average Salary in PA
Wholesale and Manufacturing Sales Representatives	56,680	$73,280
Retail Sales Supervisors	46,010	$46,680
Sales Representatives	35,260	$66,800
Wholesale Scientific Products Sales Representatives	13,500	$83,760
Sales Supervisors	12,000	$95,410

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

• College Factual
• National Center for Education Statistics
• O*NET Online
• Image Credit: By Smallbones under License

More about our data sources and methodologies.