Marketing at University of Wisconsin - Parkside

What traits are you looking for in a marketing school? To help you decide if University of Wisconsin - Parkside is right for you, we've gathered the following information about the school's marketing program.

UW - Parkside is located in Kenosha, Wisconsin and has a total student population of 4,452. In 2021, 31 marketing majors received their bachelor's degree from UW - Parkside.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing section at the bottom of this page.

UW - Parkside Marketing Degrees Available

• Bachelor’s Degree in Marketing

UW - Parkside Marketing Rankings

Each year, College Factual ranks marketing programs across the country. The following shows how UW - Parkside performed in these rankings.

Note: Rankings don't always give a complete picture of a school's strengths and weaknesses, so it's a good idea to extend your research and also look at other factors when trying to decide if the school is right for you.

Bachelor’s Degree Overall Quality & Other Notable Rankings

The marketing major at UW - Parkside is not ranked on College Factual’s Best Colleges and Universities for Marketing. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Ranking Type	Rank
	63
	167
	177
	202
	223
	236
	239
	261
	335
	378

How Much Do Marketing Graduates from UW - Parkside Make?

The median salary of marketing students who receive their bachelor's degree at UW - Parkside is $44,510. This is great news for graduates of the program, since this figure is 7% higher than the national average of $41,682 for all marketing bachelor's degree recipients.

Marketing Student Demographics at UW - Parkside

Take a look at the following statistics related to the make-up of the marketing majors at University of Wisconsin - Parkside.

UW - Parkside Marketing Bachelor’s Program

Of the 31 students who earned a bachelor's degree in Marketing from UW - Parkside in 2020-2021, 42% were men and 58% were women.

About 71% of those who receive a bachelor's degree in marketing at UW - Parkside are white. This is above average for this degree on the nationwide level.

The following table and chart show the race/ethnicity for students who recently graduated from University of Wisconsin - Parkside with a bachelor's in marketing.

Race/Ethnicity	Number of Students
Asian	1
Black or African American	1
Hispanic or Latino	4
White	22
International Students	1
Other Races/Ethnicities	2

UW - Parkside also has a doctoral program available in marketing. In 2021, 0 student graduated with a doctor's degree in this field.

Concentrations Within Marketing

The following marketing concentations are available at University of Wisconsin - Parkside. The completion numbers here include all graduates who receive any type of degree in this field from University of Wisconsin - Parkside. Some of these focus areas may not be available for your degree level.

Concentration	Annual Degrees Awarded
Marketing/Marketing Management, General	31

Related Majors

• Management Information Systems
• Accounting
• Business Administration & Management

Careers That Marketing Grads May Go Into

A degree in marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for WI, the home state for University of Wisconsin - Parkside.

Occupation	Jobs in WI	Average Salary in WI
Market Research Analysts and Marketing Specialists	12,660	$57,710
Sales Managers	4,500	$135,940
Marketing Managers	2,690	$125,100
Business Professors	1,210	$104,290
Advertising and Promotions Managers	80	$113,020

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

• College Factual
• National Center for Education Statistics
• O*NET Online

More about our data sources and methodologies.