Marketing/Marketing Management, General at University of Wisconsin - Milwaukee

What traits are you looking for in a marketing management school? To help you decide if University of Wisconsin - Milwaukee is right for you, we've gathered the following information about the school's marketing management program.

UWM is located in Milwaukee, Wisconsin and approximately 24,565 students attend the school each year. In 2021, 304 marketing management majors received their bachelor's degree from UWM.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing/Marketing Management, General section at the bottom of this page.

UWM Marketing/Marketing Management, General Degrees Available

• Bachelor’s Degree in Marketing Management

UWM Marketing/Marketing Management, General Rankings

The following rankings from College Factual show how the marketing management progam at UWM compares to programs at other colleges and universities.

Note: Rankings don't always give a complete picture of a school's strengths and weaknesses, so it's a good idea to extend your research and also look at other factors when trying to decide if the school is right for you.

Bachelor’s Degree Overall Quality & Other Notable Rankings

The marketing management major at UWM is not ranked on College Factual’s Best Colleges and Universities for Marketing/Marketing Management, General. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Ranking Type	Rank
	18
	71
	226
	304
	384

Marketing Management Student Demographics at UWM

Take a look at the following statistics related to the make-up of the marketing management majors at University of Wisconsin - Milwaukee.

UWM Marketing/Marketing Management, General Bachelor’s Program

In the 2020-2021 academic year, 304 students earned a bachelor's degree in marketing management from UWM. About 47% of these graduates were women and the other 53% were men. The typical marketing management bachelor's degree program is made up of only 45% men. So male students are more repesented at UWM since its program graduates 8% more men than average.

About 73% of those who receive a bachelor's degree in marketing management at UWM are white. This is above average for this degree on the nationwide level.

The following table and chart show the race/ethnicity for students who recently graduated from University of Wisconsin - Milwaukee with a bachelor's in marketing management.

Race/Ethnicity	Number of Students
Asian	17
Black or African American	17
Hispanic or Latino	25
White	221
International Students	9
Other Races/Ethnicities	15

UWM also has a doctoral program available in marketing management. In 2021, 0 student graduated with a doctor's degree in this field.

Related Majors

Careers That Marketing Management Grads May Go Into

A degree in marketing management can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for WI, the home state for University of Wisconsin - Milwaukee.

Occupation	Jobs in WI	Average Salary in WI
Market Research Analysts and Marketing Specialists	12,660	$57,710
Sales Managers	4,500	$135,940
Marketing Managers	2,690	$125,100
Business Professors	1,210	$104,290
Advertising and Promotions Managers	80	$113,020

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

• College Factual
• National Center for Education Statistics
• O*NET Online
• Image Credit: By Freekee under License

More about our data sources and methodologies.