Marketing at University of Toledo

Every marketing school has its own distinct culture and strengths. We've pulled together some statistics and other details to help you see how the marketing program at University of Toledo stacks up to those at other schools.

University of Toledo is located in Toledo, Ohio and has a total student population of 18,319. In the 2020-2021 academic year, 220 students received a bachelor's degree in marketing from University of Toledo.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing section at the bottom of this page.

University of Toledo Marketing Degrees Available

• Bachelor’s Degree in Marketing
• Master’s Degree in Marketing

University of Toledo Marketing Rankings

The following rankings from College Factual show how the marketing progam at University of Toledo compares to programs at other colleges and universities.

Note: Although rankings can help you see some information about a school, it's not a good idea to depend on them alone. Be sure to check out other things about the school before making your decision to attend.

Bachelor’s Degree Overall Quality & Other Notable Rankings

The marketing major at University of Toledo is not ranked on College Factual’s Best Colleges and Universities for Marketing. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Ranking Type	Rank
	12
	39
	42
	82
	284
	300
	317

In 2021, 76 students received their master’s degree in marketing from University of Toledo. This makes it the #11 most popular school for marketing master’s degree candidates in the country.

How Much Do Marketing Graduates from University of Toledo Make?

The median salary of marketing students who receive their bachelor's degree at University of Toledo is $46,062. This is great news for graduates of the program, since this figure is 11% higher than the national average of $41,682 for all marketing bachelor's degree recipients.

Marketing Student Demographics at University of Toledo

Take a look at the following statistics related to the make-up of the marketing majors at University of Toledo.

University of Toledo Marketing Bachelor’s Program

In the 2020-2021 academic year, 220 students earned a bachelor's degree in marketing from University of Toledo. About 38% of these graduates were women and the other 62% were men. The typical marketing bachelor's degree program is made up of only 45% men. So male students are more repesented at University of Toledo since its program graduates 17% more men than average.

About 58% of those who receive a bachelor's degree in marketing at University of Toledo are white. This is below average for this degree on the nationwide level.

The following table and chart show the race/ethnicity for students who recently graduated from University of Toledo with a bachelor's in marketing.

Race/Ethnicity	Number of Students
Asian	1
Black or African American	17
Hispanic or Latino	15
White	127
International Students	44
Other Races/Ethnicities	16

University of Toledo Marketing Master’s Program

The marketing program at University of Toledo awarded 76 master's degrees in 2020-2021. About 62% of these degrees went to men with the other 38% going to women. Nationwide, master's degree programs only see 45% men graduate in marketing each year. University of Toledo does a better job at serving the male population as it supports 17% more men than average.

The following table and chart show the race/ethnicity for students who recently graduated from University of Toledo with a master's in marketing.

Race/Ethnicity	Number of Students
Asian	0
Black or African American	1
Hispanic or Latino	0
White	14
International Students	61
Other Races/Ethnicities	0

University of Toledo also has a doctoral program available in marketing. In 2021, 0 student graduated with a doctor's degree in this field.

Concentrations Within Marketing

If you plan to be a marketing major, you may want to focus your studies on one of the following concentrations. The completion numbers here include all graduates who receive any type of degree in this field from University of Toledo. Some of these focus areas may not be available for your degree level.

Concentration	Annual Degrees Awarded
Marketing/Marketing Management, General	296

Related Majors

• General Business/Commerce
• Management Sciences & Quantitative Methods
• Entrepreneurial Studies
• International Business
• Management Information Systems

Careers That Marketing Grads May Go Into

A degree in marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for OH, the home state for University of Toledo.

Occupation	Jobs in OH	Average Salary in OH
Market Research Analysts and Marketing Specialists	24,840	$65,920
Sales Managers	10,740	$134,600
Marketing Managers	6,590	$133,730
Business Professors	3,900	$108,400
Advertising and Promotions Managers	370	$127,080

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

• College Factual
• National Center for Education Statistics
• O*NET Online
• Image Credit: By Xurxo under License

More about our data sources and methodologies.