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Marketing/Marketing Management, General at University of Scranton

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Marketing/Marketing Management, General at University of Scranton

If you plan to study marketing/marketing management, general, take a look at what University of Scranton has to offer and decide if the program is a good match for you. Get started with the following essential facts.

University of Scranton is located in Scranton, Pennsylvania and has a total student population of 4,957. In 2021, 36 marketing management majors received their bachelor's degree from University of Scranton.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing/Marketing Management, General section at the bottom of this page.

University of Scranton Marketing/Marketing Management, General Degrees Available

  • Bachelor’s Degree in Marketing Management
  • Master’s Degree in Marketing Management

University of Scranton Marketing/Marketing Management, General Rankings

The following rankings from College Factual show how the marketing management progam at University of Scranton compares to programs at other colleges and universities.

Note: Rankings don't always give a complete picture of a school's strengths and weaknesses, so it's a good idea to extend your research and also look at other factors when trying to decide if the school is right for you.

Bachelor’s Degree Overall Quality & Other Notable Rankings

The marketing management major at University of Scranton is not ranked on College Factual’s Best Colleges and Universities for Marketing/Marketing Management, General. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Ranking Type Rank
2
15
69
74
82
294
313

In 2021, 4 students received their master’s degree in marketing management from University of Scranton. This makes it the #74 most popular school for marketing management master’s degree candidates in the country.

Marketing Management Student Demographics at University of Scranton

Take a look at the following statistics related to the make-up of the marketing management majors at University of Scranton.

University of Scranton Marketing/Marketing Management, General Bachelor’s Program

64% Women
6% Racial-Ethnic Minorities*
Of the 36 marketing management students who graduated with a bachelor's degree in 2020-2021 from University of Scranton, about 36% were men and 64% were women.

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About 89% of those who receive a bachelor's degree in marketing management at University of Scranton are white. This is above average for this degree on the nationwide level.

The following table and chart show the race/ethnicity for students who recently graduated from University of Scranton with a bachelor's in marketing management.

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Race/Ethnicity Number of Students
Asian 0
Black or African American 0
Hispanic or Latino 2
White 32
International Students 1
Other Races/Ethnicities 1

University of Scranton Marketing/Marketing Management, General Master’s Program

25% Women
25% Racial-Ethnic Minorities*
Of the 4 marketing management students who graduated with a master's degree in 2020-2021 from University of Scranton, about 75% were men and 25% were women. Nationwide, master's degree programs only see 45% men graduate in marketing management each year. University of Scranton does a better job at serving the male population as it supports 30% more men than average.

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The following table and chart show the race/ethnicity for students who recently graduated from University of Scranton with a master's in marketing management.

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Race/Ethnicity Number of Students
Asian 0
Black or African American 0
Hispanic or Latino 1
White 2
International Students 1
Other Races/Ethnicities 0

University of Scranton also has a doctoral program available in marketing management. In 2021, 0 student graduated with a doctor's degree in this field.

Careers That Marketing Management Grads May Go Into

A degree in marketing management can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for PA, the home state for University of Scranton.

Occupation Jobs in PA Average Salary in PA
Market Research Analysts and Marketing Specialists 26,750 $68,630
Sales Managers 8,300 $151,620
Marketing Managers 7,510 $154,700
Business Professors 5,490 $91,520
Advertising and Promotions Managers 500 $143,620

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

More about our data sources and methodologies.

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