Marketing at University of North Texas

If you are interested in studying marketing, you may want to check out the program at University of North Texas. The following information will help you decide if it is a good fit for you.

UNT is located in Denton, Texas and approximately 40,953 students attend the school each year. Of the 1,697 students who graduated with a bachelor’s degree from University of North Texas in 2021, 269 of them were marketing majors.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing section at the bottom of this page.

UNT Marketing Degrees Available

• Bachelor’s Degree in Marketing

UNT Marketing Rankings

Each year, College Factual ranks marketing programs across the country. The following shows how UNT performed in these rankings.

Note: Rankings don't always give a complete picture of a school's strengths and weaknesses, so it's a good idea to extend your research and also look at other factors when trying to decide if the school is right for you.

Bachelor’s Degree Overall Quality & Other Notable Rankings

The marketing major at UNT is not ranked on College Factual’s Best Colleges and Universities for Marketing. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Ranking Type	Rank
	115
	209
	249
	342

How Much Do Marketing Graduates from UNT Make?

The median salary of marketing students who receive their bachelor's degree at UNT is $43,444. This is 4% higher than $41,682, which is the national average for all marketing bachelor's degree recipients.

Marketing Student Demographics at UNT

Take a look at the following statistics related to the make-up of the marketing majors at University of North Texas.

UNT Marketing Bachelor’s Program

Of the 269 marketing students who graduated with a bachelor's degree in 2020-2021 from UNT, about 49% were men and 51% were women. The typical marketing bachelor's degree program is made up of only 45% men. So male students are more repesented at UNT since its program graduates 5% more men than average.

Prospective students may be interested in knowing that this school graduates 24% more racial-ethnic minorities in its marketing bachelor's program than the national average.*

The following table and chart show the race/ethnicity for students who recently graduated from University of North Texas with a bachelor's in marketing.

Race/Ethnicity	Number of Students
Asian	20
Black or African American	34
Hispanic or Latino	70
White	108
International Students	16
Other Races/Ethnicities	21

UNT also has a doctoral program available in marketing. In 2021, 0 student graduated with a doctor's degree in this field.

Concentrations Within Marketing

If you plan to be a marketing major, you may want to focus your studies on one of the following concentrations. The completion numbers here include all graduates who receive any type of degree in this field from University of North Texas. Some of these focus areas may not be available for your degree level.

Concentration	Annual Degrees Awarded
Marketing/Marketing Management, General	269

Related Majors

• General Sales & Marketing
• Business/Managerial Economics
• Real Estate
• Taxation
• Insurance

Careers That Marketing Grads May Go Into

A degree in marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for TX, the home state for University of North Texas.

Occupation	Jobs in TX	Average Salary in TX
Market Research Analysts and Marketing Specialists	29,560	$78,200
Sales Managers	26,420	$148,000
Marketing Managers	12,910	$146,640
Business Professors	6,060	$110,450
Advertising and Promotions Managers	1,590	$98,960

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

• College Factual
• National Center for Education Statistics
• O*NET Online
• Image Credit: By Michael Barera under License

More about our data sources and methodologies.