Marketing/Marketing Management, General at University of Michigan - Dearborn

If you are interested in studying marketing/marketing management, general, you may want to check out the program at University of Michigan - Dearborn. The following information will help you decide if it is a good fit for you.

UM Dearborn is located in Dearborn, Michigan and approximately 8,783 students attend the school each year. In the 2020-2021 academic year, 41 students received a bachelor's degree in marketing management from UM Dearborn.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing/Marketing Management, General section at the bottom of this page.

UM Dearborn Marketing/Marketing Management, General Degrees Available

• Bachelor’s Degree in Marketing Management

UM Dearborn Marketing/Marketing Management, General Rankings

The following rankings from College Factual show how the marketing management progam at UM Dearborn compares to programs at other colleges and universities.

Note: Rankings don't always give a complete picture of a school's strengths and weaknesses, so it's a good idea to extend your research and also look at other factors when trying to decide if the school is right for you.

Bachelor’s Degree Overall Quality & Other Notable Rankings

The marketing management major at UM Dearborn is not ranked on College Factual’s Best Colleges and Universities for Marketing/Marketing Management, General. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Ranking Type	Rank
	92
	278
	308
	420
	493

In 2021, 0 student received their master’s degree in marketing management from UM Dearborn. This is the #92 most popular school for marketing management master’s degree candidates in the country.

Marketing Management Student Demographics at UM Dearborn

Take a look at the following statistics related to the make-up of the marketing management majors at University of Michigan - Dearborn.

UM Dearborn Marketing/Marketing Management, General Bachelor’s Program

During the 2020-2021 academic year, 41 students graduated with a bachelor's degree in marketing management from UM Dearborn. About 61% were men and 39% were women. The typical marketing management bachelor's degree program is made up of only 45% men. So male students are more repesented at UM Dearborn since its program graduates 16% more men than average.

About 76% of those who receive a bachelor's degree in marketing management at UM Dearborn are white. This is above average for this degree on the nationwide level.

The following table and chart show the race/ethnicity for students who recently graduated from University of Michigan - Dearborn with a bachelor's in marketing management.

Race/Ethnicity	Number of Students
Asian	3
Black or African American	3
Hispanic or Latino	3
White	31
International Students	0
Other Races/Ethnicities	1

UM Dearborn also has a doctoral program available in marketing management. In 2021, 0 student graduated with a doctor's degree in this field.

Related Majors

• Digital Marketing

Careers That Marketing Management Grads May Go Into

A degree in marketing management can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for MI, the home state for University of Michigan - Dearborn.

Occupation	Jobs in MI	Average Salary in MI
Market Research Analysts and Marketing Specialists	18,980	$67,500
Sales Managers	8,640	$142,340
Marketing Managers	4,310	$137,900
Business Professors	2,350	$107,140
Advertising and Promotions Managers	580	$124,670

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

• College Factual
• National Center for Education Statistics
• O*NET Online
• Image Credit: By Dave Parker under License

More about our data sources and methodologies.