Marketing/Marketing Management, General at University of Louisville

Every marketing/marketing management, general school has its own distinct culture and strengths. We've pulled together some statistics and other details to help you see how the marketing management program at University of Louisville stacks up to those at other schools.

UofL is located in Louisville, Kentucky and has a total student population of 22,211. Of the 414 students who graduated with a bachelor’s degree from University of Louisville in 2021, 156 of them were marketing/marketing management, general majors.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing/Marketing Management, General section at the bottom of this page.

UofL Marketing/Marketing Management, General Degrees Available

• Bachelor’s Degree in Marketing Management

UofL Marketing/Marketing Management, General Rankings

The following rankings from College Factual show how the marketing management progam at UofL compares to programs at other colleges and universities.

Note: Although rankings can help you see some information about a school, it's not a good idea to depend on them alone. Be sure to check out other things about the school before making your decision to attend.

Bachelor’s Degree Overall Quality & Other Notable Rankings

The marketing management major at UofL is not ranked on College Factual’s Best Colleges and Universities for Marketing/Marketing Management, General. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Ranking Type	Rank
	76
	82
	249
	313
	329
	366
	415
	478
	513

Marketing Management Student Demographics at UofL

Take a look at the following statistics related to the make-up of the marketing management majors at University of Louisville.

UofL Marketing/Marketing Management, General Bachelor’s Program

During the 2020-2021 academic year, 156 students graduated with a bachelor's degree in marketing management from UofL. About 55% were men and 45% were women. The typical marketing management bachelor's degree program is made up of only 45% men. So male students are more repesented at UofL since its program graduates 10% more men than average.

About 77% of those who receive a bachelor's degree in marketing management at UofL are white. This is above average for this degree on the nationwide level.

The following table and chart show the race/ethnicity for students who recently graduated from University of Louisville with a bachelor's in marketing management.

Race/Ethnicity	Number of Students
Asian	4
Black or African American	12
Hispanic or Latino	5
White	120
International Students	7
Other Races/Ethnicities	8

UofL also has a doctoral program available in marketing management. In 2021, 0 student graduated with a doctor's degree in this field.

Related Majors

Careers That Marketing Management Grads May Go Into

A degree in marketing management can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for KY, the home state for University of Louisville.

Occupation	Jobs in KY	Average Salary in KY
Market Research Analysts and Marketing Specialists	4,650	$58,190
Sales Managers	3,310	$121,260
Marketing Managers	1,720	$116,140
Business Professors	630	$85,970
Advertising and Promotions Managers	190	$99,080

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

• College Factual
• National Center for Education Statistics
• O*NET Online
• Image Credit: By Ken Lund under License

More about our data sources and methodologies.