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Marketing at University of Louisiana at Lafayette

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Marketing at University of Louisiana at Lafayette

If you plan to study marketing, take a look at what University of Louisiana at Lafayette has to offer and decide if the program is a good match for you. Get started with the following essential facts.

UL Lafayette is located in Lafayette, Louisiana and approximately 16,450 students attend the school each year. In 2021, 61 marketing majors received their bachelor's degree from UL Lafayette.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing section at the bottom of this page.

UL Lafayette Marketing Degrees Available

  • Bachelor’s Degree in Marketing

UL Lafayette Marketing Rankings

The following rankings from College Factual show how the marketing progam at UL Lafayette compares to programs at other colleges and universities.

Note: Rankings don't always give a complete picture of a school's strengths and weaknesses, so it's a good idea to extend your research and also look at other factors when trying to decide if the school is right for you.

Bachelor’s Degree Overall Quality & Other Notable Rankings

The marketing major at UL Lafayette is not ranked on College Factual’s Best Colleges and Universities for Marketing. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Ranking Type Rank
239
452
454
514
578
630
633
708

How Much Do Marketing Graduates from UL Lafayette Make?

The median salary of marketing students who receive their bachelor's degree at UL Lafayette is $33,633. Unfortunately, this is lower than the national average of $41,682 for all marketing students.

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Marketing Student Demographics at UL Lafayette

Take a look at the following statistics related to the make-up of the marketing majors at University of Louisiana at Lafayette.

UL Lafayette Marketing Bachelor’s Program

59% Women
30% Racial-Ethnic Minorities*
Of the 61 marketing students who graduated with a bachelor's degree in 2020-2021 from UL Lafayette, about 41% were men and 59% were women.

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About 64% of those who receive a bachelor's degree in marketing at UL Lafayette are white. This is typical for this degree on the nationwide level.

The following table and chart show the race/ethnicity for students who recently graduated from University of Louisiana at Lafayette with a bachelor's in marketing.

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Race/Ethnicity Number of Students
Asian 3
Black or African American 8
Hispanic or Latino 4
White 39
International Students 1
Other Races/Ethnicities 6

UL Lafayette also has a doctoral program available in marketing. In 2021, 0 student graduated with a doctor's degree in this field.

Concentrations Within Marketing

Marketing majors may want to concentrate their studies in one of these areas. The completion numbers here include all graduates who receive any type of degree in this field from University of Louisiana at Lafayette. Some of these focus areas may not be available for your degree level.

Concentration Annual Degrees Awarded
Marketing/Marketing Management, General 61

Careers That Marketing Grads May Go Into

A degree in marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for LA, the home state for University of Louisiana at Lafayette.

Occupation Jobs in LA Average Salary in LA
Sales Managers 2,800 $106,850
Market Research Analysts and Marketing Specialists 2,640 $49,460
Business Professors 1,240 $80,310
Marketing Managers 790 $97,540
Survey Researchers 420 $45,210

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

More about our data sources and methodologies.

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