Marketing/Marketing Management, General at University of Connecticut

If you are interested in studying marketing/marketing management, general, you may want to check out the program at University of Connecticut. The following information will help you decide if it is a good fit for you.

UCONN is located in Storrs, Connecticut and approximately 27,215 students attend the school each year. Of the 1,196 students who graduated with a bachelor’s degree from University of Connecticut in 2021, 107 of them were marketing/marketing management, general majors.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing/Marketing Management, General section at the bottom of this page.

UCONN Marketing/Marketing Management, General Degrees Available

• Bachelor’s Degree in Marketing Management
• Doctorate Degree in Marketing Management

UCONN Marketing/Marketing Management, General Rankings

The following rankings from College Factual show how the marketing management progam at UCONN compares to programs at other colleges and universities.

Note: Rankings don't always give a complete picture of a school's strengths and weaknesses, so it's a good idea to extend your research and also look at other factors when trying to decide if the school is right for you.

Bachelor’s Degree Overall Quality & Other Notable Rankings

The marketing management major at UCONN is not ranked on College Factual’s Best Colleges and Universities for Marketing/Marketing Management, General. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Ranking Type	Rank
	4
	152
	638

Marketing Management Student Demographics at UCONN

Take a look at the following statistics related to the make-up of the marketing management majors at University of Connecticut.

UCONN Marketing/Marketing Management, General Bachelor’s Program

Of the 107 marketing management students who graduated with a bachelor's degree in 2020-2021 from UCONN, about 41% were men and 59% were women.

About 61% of those who receive a bachelor's degree in marketing management at UCONN are white. This is typical for this degree on the nationwide level.

The following table and chart show the race/ethnicity for students who recently graduated from University of Connecticut with a bachelor's in marketing management.

Race/Ethnicity	Number of Students
Asian	10
Black or African American	3
Hispanic or Latino	9
White	65
International Students	12
Other Races/Ethnicities	8

UCONN also has a doctoral program available in marketing management. In 2021, 1 students graduated with a doctor's degree in this field.

Related Majors

• Other Marketing

Careers That Marketing Management Grads May Go Into

A degree in marketing management can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for CT, the home state for University of Connecticut.

Occupation	Jobs in CT	Average Salary in CT
Market Research Analysts and Marketing Specialists	7,410	$77,010
Sales Managers	6,850	$152,760
Marketing Managers	5,920	$154,810
Business Professors	990	$95,670
Advertising and Promotions Managers	250	$116,660

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

• College Factual
• National Center for Education Statistics
• O*NET Online
• Image Credit: By Daderot under License

More about our data sources and methodologies.