Marketing at University of Akron Main Campus

What traits are you looking for in a marketing school? To help you decide if University of Akron Main Campus is right for you, we've gathered the following information about the school's marketing program.

University of Akron Main Campus is located in Akron, Ohio and approximately 16,094 students attend the school each year. Of the 602 students who graduated with a bachelor’s degree from University of Akron Main Campus in 2021, 115 of them were marketing majors.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing section at the bottom of this page.

University of Akron Main Campus Marketing Degrees Available

• Associate’s Degree in Marketing
• Bachelor’s Degree in Marketing
• Master’s Degree in Marketing

University of Akron Main Campus Marketing Rankings

The following rankings from College Factual show how the marketing progam at University of Akron Main Campus compares to programs at other colleges and universities.

Note: Although rankings can help you see some information about a school, it's not a good idea to depend on them alone. Be sure to check out other things about the school before making your decision to attend.

Bachelor’s Degree Overall Quality & Other Notable Rankings

The marketing major at University of Akron Main Campus is not ranked on College Factual’s Best Colleges and Universities for Marketing. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Ranking Type	Rank
	42
	74
	84
	90
	127
	437

In 2021, 5 students received their master’s degree in marketing from University of Akron Main Campus. This makes it the #84 most popular school for marketing master’s degree candidates in the country.

Earnings of University of Akron Main Campus Marketing Graduates

The median salary of marketing students who receive their bachelor's degree at University of Akron Main Campus is $40,962. Unfortunately, this is lower than the national average of $41,682 for all marketing students.

Marketing Student Demographics at University of Akron Main Campus

Take a look at the following statistics related to the make-up of the marketing majors at University of Akron Main Campus.

University of Akron Main Campus Marketing Associate’s Program

For the most recent academic year available, 100% of marketing associate's degrees went to men and 0% went to women.

The following table and chart show the race/ethnicity for students who recently graduated from University of Akron Main Campus with a associate's in marketing.

Race/Ethnicity	Number of Students
Asian	0
Black or African American	0
Hispanic or Latino	0
White	0
International Students	0
Other Races/Ethnicities	1

University of Akron Main Campus Marketing Bachelor’s Program

Of the 115 students who graduated with a bachelor’s in marketing from University of Akron Main Campus in 2021, 59% were men and 41% were women. The typical marketing bachelor's degree program is made up of only 45% men. So male students are more repesented at University of Akron Main Campus since its program graduates 15% more men than average.

About 89% of those who receive a bachelor's degree in marketing at University of Akron Main Campus are white. This is above average for this degree on the nationwide level.

The following table and chart show the race/ethnicity for students who recently graduated from University of Akron Main Campus with a bachelor's in marketing.

Race/Ethnicity	Number of Students
Asian	2
Black or African American	2
Hispanic or Latino	4
White	102
International Students	0
Other Races/Ethnicities	5

University of Akron Main Campus Marketing Master’s Program

The marketing program at University of Akron Main Campus awarded 5 master's degrees in 2020-2021. About 0% of these degrees went to men with the other 100% going to women.

Of the students who received a marketing master's degree from University of Akron Main Campus, 80% were white. This is above average for this degree on the natiowide level.

The following table and chart show the race/ethnicity for students who recently graduated from University of Akron Main Campus with a master's in marketing.

Race/Ethnicity	Number of Students
Asian	0
Black or African American	0
Hispanic or Latino	0
White	4
International Students	1
Other Races/Ethnicities	0

University of Akron Main Campus also has a doctoral program available in marketing. In 2021, 0 student graduated with a doctor's degree in this field.

Concentrations Within Marketing

Marketing majors may want to concentrate their studies in one of these areas. The completion numbers here include all graduates who receive any type of degree in this field from University of Akron Main Campus. Some of these focus areas may not be available for your degree level.

Concentration	Annual Degrees Awarded
Marketing/Marketing Management, General	121

Related Majors

• Insurance
• Hospitality Management
• Entrepreneurial Studies
• Management Sciences & Quantitative Methods
• International Business

Careers That Marketing Grads May Go Into

A degree in marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for OH, the home state for University of Akron Main Campus.

Occupation	Jobs in OH	Average Salary in OH
Market Research Analysts and Marketing Specialists	24,840	$65,920
Sales Managers	10,740	$134,600
Marketing Managers	6,590	$133,730
Business Professors	3,900	$108,400
Advertising and Promotions Managers	370	$127,080

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

• College Factual
• National Center for Education Statistics
• O*NET Online
• Image Credit: By sleepydre / Threeblur0 under License

More about our data sources and methodologies.