Marketing/Marketing Management, General at The University of Texas at Tyler

What traits are you looking for in a marketing management school? To help you decide if The University of Texas at Tyler is right for you, we've gathered the following information about the school's marketing management program.

UT Tyler is located in Tyler, Texas and approximately 9,781 students attend the school each year. Of the 320 students who graduated with a bachelor’s degree from The University of Texas at Tyler in 2021, 36 of them were marketing/marketing management, general majors.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing/Marketing Management, General section at the bottom of this page.

UT Tyler Marketing/Marketing Management, General Degrees Available

• Bachelor’s Degree in Marketing Management

UT Tyler Marketing/Marketing Management, General Rankings

The following rankings from College Factual show how the marketing management progam at UT Tyler compares to programs at other colleges and universities.

Note: Although rankings can help you see some information about a school, it's not a good idea to depend on them alone. Be sure to check out other things about the school before making your decision to attend.

Bachelor’s Degree Overall Quality & Other Notable Rankings

The marketing management major at UT Tyler is not ranked on College Factual’s Best Colleges and Universities for Marketing/Marketing Management, General. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Ranking Type	Rank
	294
	327
	394
	510
	547
	552
	606
	608
	629
	747

Marketing Management Student Demographics at UT Tyler

Take a look at the following statistics related to the make-up of the marketing management majors at The University of Texas at Tyler.

UT Tyler Marketing/Marketing Management, General Bachelor’s Program

In the 2020-2021 academic year, 36 students earned a bachelor's degree in marketing management from UT Tyler. About 44% of these graduates were women and the other 56% were men. The typical marketing management bachelor's degree program is made up of only 45% men. So male students are more repesented at UT Tyler since its program graduates 11% more men than average.

About 64% of those who receive a bachelor's degree in marketing management at UT Tyler are white. This is typical for this degree on the nationwide level. Prospective students may be interested in knowing that this school graduates 7% more racial-ethnic minorities in its marketing management bachelor's program than the national average.*

The following table and chart show the race/ethnicity for students who recently graduated from The University of Texas at Tyler with a bachelor's in marketing management.

Race/Ethnicity	Number of Students
Asian	1
Black or African American	4
Hispanic or Latino	8
White	23
International Students	0
Other Races/Ethnicities	0

UT Tyler also has a doctoral program available in marketing management. In 2021, 0 student graduated with a doctor's degree in this field.

Related Majors

Careers That Marketing Management Grads May Go Into

A degree in marketing management can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for TX, the home state for The University of Texas at Tyler.

Occupation	Jobs in TX	Average Salary in TX
Market Research Analysts and Marketing Specialists	29,560	$78,200
Sales Managers	26,420	$148,000
Marketing Managers	12,910	$146,640
Business Professors	6,060	$110,450
Advertising and Promotions Managers	1,590	$98,960

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

• College Factual
• National Center for Education Statistics
• O*NET Online
• Image Credit: By Kushal one under License

More about our data sources and methodologies.