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Marketing/Marketing Management, General at The University of Tennessee - Knoxville

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Marketing/Marketing Management, General at The University of Tennessee - Knoxville

If you are interested in studying marketing/marketing management, general, you may want to check out the program at The University of Tennessee - Knoxville. The following information will help you decide if it is a good fit for you.

UT Knoxville is located in Knoxville, Tennessee and has a total student population of 30,559. In the 2020-2021 academic year, 248 students received a bachelor's degree in marketing management from UT Knoxville.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing/Marketing Management, General section at the bottom of this page.

UT Knoxville Marketing/Marketing Management, General Degrees Available

  • Bachelor’s Degree in Marketing Management

UT Knoxville Marketing/Marketing Management, General Rankings

The following rankings from College Factual show how the marketing management progam at UT Knoxville compares to programs at other colleges and universities.

Note: Although rankings can help you see some information about a school, it's not a good idea to depend on them alone. Be sure to check out other things about the school before making your decision to attend.

Bachelor’s Degree Overall Quality & Other Notable Rankings

The marketing management major at UT Knoxville is not ranked on College Factual’s Best Colleges and Universities for Marketing/Marketing Management, General. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Ranking Type Rank
39
93
182
220

Marketing Management Student Demographics at UT Knoxville

Take a look at the following statistics related to the make-up of the marketing management majors at The University of Tennessee - Knoxville.

UT Knoxville Marketing/Marketing Management, General Bachelor’s Program

52% Women
13% Racial-Ethnic Minorities*
For the most recent academic year available, 48% of marketing management bachelor's degrees went to men and 52% went to women. The typical marketing management bachelor's degree program is made up of only 45% men. So male students are more repesented at UT Knoxville since its program graduates 3% more men than average.

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About 84% of those who receive a bachelor's degree in marketing management at UT Knoxville are white. This is above average for this degree on the nationwide level.

The following table and chart show the race/ethnicity for students who recently graduated from The University of Tennessee - Knoxville with a bachelor's in marketing management.

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Race/Ethnicity Number of Students
Asian 6
Black or African American 10
Hispanic or Latino 7
White 209
International Students 2
Other Races/Ethnicities 14

UT Knoxville also has a doctoral program available in marketing management. In 2021, 0 student graduated with a doctor's degree in this field.

Careers That Marketing Management Grads May Go Into

A degree in marketing management can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for TN, the home state for The University of Tennessee - Knoxville.

Occupation Jobs in TN Average Salary in TN
Market Research Analysts and Marketing Specialists 9,050 $60,990
Sales Managers 6,810 $111,700
Marketing Managers 3,800 $118,740
Business Professors 2,540 $78,220
Advertising and Promotions Managers 650 $82,270

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

More about our data sources and methodologies.

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