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Marketing at The College of Idaho

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Marketing at The College of Idaho

Every marketing school has its own distinct culture and strengths. We've pulled together some statistics and other details to help you see how the marketing program at The College of Idaho stacks up to those at other schools.

The College of Idaho is located in Caldwell, Idaho and approximately 1,114 students attend the school each year. Of the 57 students who graduated with a bachelor’s degree from The College of Idaho in 2021, 9 of them were marketing majors.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing section at the bottom of this page.

The College of Idaho Marketing Degrees Available

  • Bachelor’s Degree in Marketing

The College of Idaho Marketing Rankings

The following rankings from College Factual show how the marketing progam at The College of Idaho compares to programs at other colleges and universities.

Note: Although rankings can help you see some information about a school, it's not a good idea to depend on them alone. Be sure to check out other things about the school before making your decision to attend.

Bachelor’s Degree Overall Quality & Other Notable Rankings

The marketing major at The College of Idaho is not ranked on College Factual’s Best Colleges and Universities for Marketing. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Ranking Type Rank
155
189
368
441
487
583
592
669
706
743

Marketing Student Demographics at The College of Idaho

Take a look at the following statistics related to the make-up of the marketing majors at The College of Idaho.

The College of Idaho Marketing Bachelor’s Program

56% Women
44% Racial-Ethnic Minorities*
The marketing program at The College of Idaho awarded 9 bachelor's degrees in 2020-2021. About 44% of these degrees went to men with the other 56% going to women.

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About 56% of those who receive a bachelor's degree in marketing at The College of Idaho are white. This is below average for this degree on the nationwide level. Prospective students may be interested in knowing that this school graduates 15% more racial-ethnic minorities in its marketing bachelor's program than the national average.*

The following table and chart show the race/ethnicity for students who recently graduated from The College of Idaho with a bachelor's in marketing.

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Race/Ethnicity Number of Students
Asian 1
Black or African American 1
Hispanic or Latino 1
White 5
International Students 0
Other Races/Ethnicities 1

The College of Idaho also has a doctoral program available in marketing. In 2021, 0 student graduated with a doctor's degree in this field.

Concentrations Within Marketing

If you plan to be a marketing major, you may want to focus your studies on one of the following concentrations. The completion numbers here include all graduates who receive any type of degree in this field from The College of Idaho. Some of these focus areas may not be available for your degree level.

Concentration Annual Degrees Awarded
Marketing/Marketing Management, General 9

Careers That Marketing Grads May Go Into

A degree in marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for ID, the home state for The College of Idaho.

Occupation Jobs in ID Average Salary in ID
Market Research Analysts and Marketing Specialists 1,700 $53,500
Sales Managers 1,650 $103,780
Marketing Managers 960 $105,210
Business Professors 380 $84,330
Advertising and Promotions Managers 130 $66,860

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

More about our data sources and methodologies.

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