Advertising at Texas Tech University

If you plan to study advertising, take a look at what Texas Tech University has to offer and decide if the program is a good match for you. Get started with the following essential facts.

Texas Tech is located in Lubbock, Texas and approximately 40,322 students attend the school each year. In the 2020-2021 academic year, 153 students received a bachelor's degree in advertising from Texas Tech.

Want to know more about the career opportunities in this field? Check out the Careers in Advertising section at the bottom of this page.

Texas Tech Advertising Degrees Available

• Bachelor’s Degree in Advertising

Texas Tech Advertising Rankings

The following rankings from College Factual show how the advertising progam at Texas Tech compares to programs at other colleges and universities.

Note: Rankings don't always give a complete picture of a school's strengths and weaknesses, so it's a good idea to extend your research and also look at other factors when trying to decide if the school is right for you.

Bachelor’s Degree Overall Quality & Other Notable Rankings

The advertising major at Texas Tech is not ranked on College Factual’s Best Colleges and Universities for Advertising. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Ranking Type	Rank
	19
	31

Advertising Student Demographics at Texas Tech

Take a look at the following statistics related to the make-up of the advertising majors at Texas Tech University.

Texas Tech Advertising Bachelor’s Program

Of the 153 students who earned a bachelor's degree in Advertising from Texas Tech in 2020-2021, 47% were men and 53% were women. The typical advertising bachelor's degree program is made up of only 35% men. So male students are more repesented at Texas Tech since its program graduates 12% more men than average.

About 58% of those who receive a bachelor's degree in advertising at Texas Tech are white. This is typical for this degree on the nationwide level. Prospective students may be interested in knowing that this school graduates 10% more racial-ethnic minorities in its advertising bachelor's program than the national average.*

The following table and chart show the race/ethnicity for students who recently graduated from Texas Tech University with a bachelor's in advertising.

Race/Ethnicity	Number of Students
Asian	1
Black or African American	7
Hispanic or Latino	51
White	88
International Students	2
Other Races/Ethnicities	4

Texas Tech also has a doctoral program available in advertising. In 2021, 0 student graduated with a doctor's degree in this field.

Related Majors

• Public Relations, Advertising, & Applied Communication
• Public Relations

Careers That Advertising Grads May Go Into

A degree in advertising can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for TX, the home state for Texas Tech University.

Occupation	Jobs in TX	Average Salary in TX
Communications Professors	2,460	$68,900
Advertising and Promotions Managers	1,590	$98,960

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

• College Factual
• National Center for Education Statistics
• O*NET Online
• Image Credit: By Johan Hendrikse under License

More about our data sources and methodologies.