Marketing/Marketing Management, General at Tennessee Wesleyan University

What traits are you looking for in a marketing management school? To help you decide if Tennessee Wesleyan University is right for you, we've gathered the following information about the school's marketing management program.

TWU is located in Athens, Tennessee and has a total student population of 1,116. In 2021, 16 marketing management majors received their bachelor's degree from TWU.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing/Marketing Management, General section at the bottom of this page.

TWU Marketing/Marketing Management, General Degrees Available

• Bachelor’s Degree in Marketing Management

TWU Marketing/Marketing Management, General Rankings

Each year, College Factual ranks marketing management programs across the country. The following shows how TWU performed in these rankings.

Note: While rankings may be a good starting point when you're researching a school, they don't necessarily highlight all of a school's strengths. Don't forget to check out the other details that are available for a school to see if it has what you're looking for in a program.

Bachelor’s Degree Overall Quality & Other Notable Rankings

The marketing management major at TWU is not ranked on College Factual’s Best Colleges and Universities for Marketing/Marketing Management, General. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Ranking Type	Rank
	62
	75
	335
	379
	420
	449
	466
	485
	519
	539

Marketing Management Student Demographics at TWU

Take a look at the following statistics related to the make-up of the marketing management majors at Tennessee Wesleyan University.

TWU Marketing/Marketing Management, General Bachelor’s Program

During the 2020-2021 academic year, 16 marketing management majors earned their bachelor's degree from TWU. Of these graduates, 81% were men and 19% were women. The typical marketing management bachelor's degree program is made up of only 45% men. So male students are more repesented at TWU since its program graduates 36% more men than average.

Prospective students may be interested in knowing that this school graduates 8% more racial-ethnic minorities in its marketing management bachelor's program than the national average.*

The following table and chart show the race/ethnicity for students who recently graduated from Tennessee Wesleyan University with a bachelor's in marketing management.

Race/Ethnicity	Number of Students
Asian	1
Black or African American	1
Hispanic or Latino	2
White	7
International Students	3
Other Races/Ethnicities	2

TWU also has a doctoral program available in marketing management. In 2021, 0 student graduated with a doctor's degree in this field.

Related Majors

Careers That Marketing Management Grads May Go Into

A degree in marketing management can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for TN, the home state for Tennessee Wesleyan University.

Occupation	Jobs in TN	Average Salary in TN
Market Research Analysts and Marketing Specialists	9,050	$60,990
Sales Managers	6,810	$111,700
Marketing Managers	3,800	$118,740
Business Professors	2,540	$78,220
Advertising and Promotions Managers	650	$82,270

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

• College Factual
• National Center for Education Statistics
• O*NET Online
• Image Credit: By Brian Stansberry under License

More about our data sources and methodologies.