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Marketing/Marketing Management, General at Binghamton University

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Marketing/Marketing Management, General at Binghamton University

What traits are you looking for in a marketing management school? To help you decide if Binghamton University is right for you, we've gathered the following information about the school's marketing management program.

Binghamton University is located in Vestal, New York and has a total student population of 18,148. In the 2020-2021 academic year, 76 students received a bachelor's degree in marketing management from Binghamton University.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing/Marketing Management, General section at the bottom of this page.

Binghamton University Marketing/Marketing Management, General Degrees Available

  • Bachelor’s Degree in Marketing Management

Binghamton University Marketing/Marketing Management, General Rankings

The following rankings from College Factual show how the marketing management progam at Binghamton University compares to programs at other colleges and universities.

Note: Although rankings can help you see some information about a school, it's not a good idea to depend on them alone. Be sure to check out other things about the school before making your decision to attend.

Bachelor’s Degree Overall Quality & Other Notable Rankings

The marketing management major at Binghamton University is not ranked on College Factual’s Best Colleges and Universities for Marketing/Marketing Management, General. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Ranking Type Rank
182
192
208
248
386
512
583

Marketing Management Student Demographics at Binghamton University

Take a look at the following statistics related to the make-up of the marketing management majors at Binghamton University.

Binghamton University Marketing/Marketing Management, General Bachelor’s Program

59% Women
29% Racial-Ethnic Minorities*
Of the 76 students who earned a bachelor's degree in Marketing/Marketing Management, General from Binghamton University in 2020-2021, 41% were men and 59% were women.

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About 57% of those who receive a bachelor's degree in marketing management at Binghamton University are white. This is below average for this degree on the nationwide level.

The following table and chart show the race/ethnicity for students who recently graduated from Binghamton University with a bachelor's in marketing management.

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Race/Ethnicity Number of Students
Asian 12
Black or African American 3
Hispanic or Latino 5
White 43
International Students 9
Other Races/Ethnicities 4

Binghamton University also has a doctoral program available in marketing management. In 2021, 0 student graduated with a doctor's degree in this field.

Careers That Marketing Management Grads May Go Into

A degree in marketing management can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for NY, the home state for Binghamton University.

Occupation Jobs in NY Average Salary in NY
Market Research Analysts and Marketing Specialists 63,520 $77,230
Sales Managers 23,120 $198,390
Marketing Managers 17,590 $187,860
Business Professors 8,910 $110,500
Advertising and Promotions Managers 6,590 $174,870

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

More about our data sources and methodologies.

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