Marketing at Siena College

If you are interested in studying marketing, you may want to check out the program at Siena College. The following information will help you decide if it is a good fit for you.

Siena is located in Loudonville, New York and has a total student population of 3,425. Of the 297 students who graduated with a bachelor’s degree from Siena College in 2021, 87 of them were marketing majors.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing section at the bottom of this page.

Siena Marketing Degrees Available

• Bachelor’s Degree in Marketing

Siena Marketing Rankings

Each year, College Factual ranks marketing programs across the country. The following shows how Siena performed in these rankings.

Note: Rankings don't always give a complete picture of a school's strengths and weaknesses, so it's a good idea to extend your research and also look at other factors when trying to decide if the school is right for you.

Bachelor’s Degree Overall Quality & Other Notable Rankings

The marketing major at Siena is not ranked on College Factual’s Best Colleges and Universities for Marketing. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Ranking Type	Rank
	6
	9
	164
	175
	179
	214
	243
	325
	443
	619

Earnings of Siena Marketing Graduates

The median salary of marketing students who receive their bachelor's degree at Siena is $42,856. This is 3% higher than $41,682, which is the national average for all marketing bachelor's degree recipients.

Marketing Student Demographics at Siena

Take a look at the following statistics related to the make-up of the marketing majors at Siena College.

Siena Marketing Bachelor’s Program

During the 2020-2021 academic year, 87 students graduated with a bachelor's degree in marketing from Siena. About 52% were men and 48% were women. The typical marketing bachelor's degree program is made up of only 45% men. So male students are more repesented at Siena since its program graduates 7% more men than average.

About 74% of those who receive a bachelor's degree in marketing at Siena are white. This is above average for this degree on the nationwide level.

The following table and chart show the race/ethnicity for students who recently graduated from Siena College with a bachelor's in marketing.

Race/Ethnicity	Number of Students
Asian	5
Black or African American	5
Hispanic or Latino	7
White	64
International Students	2
Other Races/Ethnicities	4

Siena also has a doctoral program available in marketing. In 2021, 0 student graduated with a doctor's degree in this field.

Concentrations Within Marketing

If you plan to be a marketing major, you may want to focus your studies on one of the following concentrations. The table shows all degrees awarded in this field awarded for all degree levels at Siena College. A concentration may not be available for your level.

Concentration	Annual Degrees Awarded
Marketing/Marketing Management, General	87

Related Majors

• Management Sciences & Quantitative Methods
• Business Administration & Management
• General Business/Commerce
• Finance & Financial Management
• Accounting

Careers That Marketing Grads May Go Into

A degree in marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for NY, the home state for Siena College.

Occupation	Jobs in NY	Average Salary in NY
Market Research Analysts and Marketing Specialists	63,520	$77,230
Sales Managers	23,120	$198,390
Marketing Managers	17,590	$187,860
Business Professors	8,910	$110,500
Advertising and Promotions Managers	6,590	$174,870

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

• College Factual
• National Center for Education Statistics
• O*NET Online
• Image Credit: By UpstateNYer under License

More about our data sources and methodologies.