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Marketing/Marketing Management, General at Purdue University - Main Campus

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Marketing/Marketing Management, General at Purdue University - Main Campus

What traits are you looking for in a marketing management school? To help you decide if Purdue University - Main Campus is right for you, we've gathered the following information about the school's marketing management program.

Purdue is located in West Lafayette, Indiana and has a total student population of 46,655. In 2021, 89 marketing management majors received their bachelor's degree from Purdue.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing/Marketing Management, General section at the bottom of this page.

Purdue Marketing/Marketing Management, General Degrees Available

  • Bachelor’s Degree in Marketing Management

Purdue Marketing/Marketing Management, General Rankings

Each year, College Factual ranks marketing management programs across the country. The following shows how Purdue performed in these rankings.

Note: While rankings may be a good starting point when you're researching a school, they don't necessarily highlight all of a school's strengths. Don't forget to check out the other details that are available for a school to see if it has what you're looking for in a program.

Bachelor’s Degree Overall Quality & Other Notable Rankings

The marketing management major at Purdue is not ranked on College Factual’s Best Colleges and Universities for Marketing/Marketing Management, General. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Ranking Type Rank
15
24
184
649

Marketing Management Student Demographics at Purdue

Take a look at the following statistics related to the make-up of the marketing management majors at Purdue University - Main Campus.

Purdue Marketing/Marketing Management, General Bachelor’s Program

65% Women
17% Racial-Ethnic Minorities*
Of the 89 students who graduated with a bachelor’s in marketing management from Purdue in 2021, 35% were men and 65% were women.

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About 60% of those who receive a bachelor's degree in marketing management at Purdue are white. This is typical for this degree on the nationwide level.

The following table and chart show the race/ethnicity for students who recently graduated from Purdue University - Main Campus with a bachelor's in marketing management.

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Race/Ethnicity Number of Students
Asian 8
Black or African American 2
Hispanic or Latino 3
White 53
International Students 19
Other Races/Ethnicities 4

Purdue also has a doctoral program available in marketing management. In 2021, 0 student graduated with a doctor's degree in this field.

Careers That Marketing Management Grads May Go Into

A degree in marketing management can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for IN, the home state for Purdue University - Main Campus.

Occupation Jobs in IN Average Salary in IN
Market Research Analysts and Marketing Specialists 9,290 $56,560
Sales Managers 5,000 $129,020
Marketing Managers 2,890 $108,750
Advertising and Promotions Managers 220 $90,440

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

More about our data sources and methodologies.

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