Marketing at Ohio State University - Main Campus

If you plan to study marketing, take a look at what Ohio State University - Main Campus has to offer and decide if the program is a good match for you. Get started with the following essential facts.

Ohio State is located in Columbus, Ohio and approximately 61,369 students attend the school each year. In 2021, 427 marketing majors received their bachelor's degree from Ohio State.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing section at the bottom of this page.

Ohio State Marketing Degrees Available

• Bachelor’s Degree in Marketing

Ohio State Marketing Rankings

The following rankings from College Factual show how the marketing progam at Ohio State compares to programs at other colleges and universities.

Note: Although rankings can help you see some information about a school, it's not a good idea to depend on them alone. Be sure to check out other things about the school before making your decision to attend.

Bachelor’s Degree Overall Quality & Other Notable Rankings

The marketing major at Ohio State is not ranked on College Factual’s Best Colleges and Universities for Marketing. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Ranking Type	Rank
	43
	48
	69

Earnings of Ohio State Marketing Graduates

The median salary of marketing students who receive their bachelor's degree at Ohio State is $49,885. This is 20% higher than $41,682, which is the national average for all marketing bachelor's degree recipients.

Marketing Student Demographics at Ohio State

Take a look at the following statistics related to the make-up of the marketing majors at Ohio State University - Main Campus.

Ohio State Marketing Bachelor’s Program

Of the 427 students who earned a bachelor's degree in Marketing from Ohio State in 2020-2021, 44% were men and 56% were women.

About 76% of those who receive a bachelor's degree in marketing at Ohio State are white. This is above average for this degree on the nationwide level.

The following table and chart show the race/ethnicity for students who recently graduated from Ohio State University - Main Campus with a bachelor's in marketing.

Race/Ethnicity	Number of Students
Asian	17
Black or African American	10
Hispanic or Latino	18
White	323
International Students	33
Other Races/Ethnicities	26

Ohio State also has a doctoral program available in marketing. In 2021, 0 student graduated with a doctor's degree in this field.

Concentrations Within Marketing

If you plan to be a marketing major, you may want to focus your studies on one of the following concentrations. The table shows all degrees awarded in this field awarded for all degree levels at Ohio State University - Main Campus. A concentration may not be available for your level.

Concentration	Annual Degrees Awarded
Marketing/Marketing Management, General	427

Related Majors

• Insurance
• International Business
• Real Estate
• Hospitality Management
• Management Information Systems

Careers That Marketing Grads May Go Into

A degree in marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for OH, the home state for Ohio State University - Main Campus.

Occupation	Jobs in OH	Average Salary in OH
Market Research Analysts and Marketing Specialists	24,840	$65,920
Sales Managers	10,740	$134,600
Marketing Managers	6,590	$133,730
Business Professors	3,900	$108,400
Advertising and Promotions Managers	370	$127,080

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

• College Factual
• National Center for Education Statistics
• O*NET Online
• Image Credit: By Michael Barera under License

More about our data sources and methodologies.