Marketing at Northwest Missouri State University

What traits are you looking for in a marketing school? To help you decide if Northwest Missouri State University is right for you, we've gathered the following information about the school's marketing program.

Northwest is located in Maryville, Missouri and approximately 7,267 students attend the school each year. Of the 302 students who graduated with a bachelor’s degree from Northwest Missouri State University in 2021, 62 of them were marketing majors.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing section at the bottom of this page.

Northwest Marketing Degrees Available

• Bachelor’s Degree in Marketing

Online Classes Are Available at Northwest

If you are a working student or have a busy schedule, you may want to consider taking online classes. While these classes used to be mostly populated by returning adults, more and more traditional students are turning to this option.

For those who are interested in distance learning, Northwest does offer online courses in marketing for the following degree levels:

• Bachelor’s Degree

Northwest Marketing Rankings

The following rankings from College Factual show how the marketing progam at Northwest compares to programs at other colleges and universities.

Note: Rankings don't always give a complete picture of a school's strengths and weaknesses, so it's a good idea to extend your research and also look at other factors when trying to decide if the school is right for you.

Bachelor’s Degree Overall Quality & Other Notable Rankings

The marketing major at Northwest is not ranked on College Factual’s Best Colleges and Universities for Marketing. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Ranking Type	Rank
	20
	25
	40
	179
	212
	237
	253
	412

Earnings of Northwest Marketing Graduates

The median salary of marketing students who receive their bachelor's degree at Northwest is $39,668. Unfortunately, this is lower than the national average of $41,682 for all marketing students.

Marketing Student Demographics at Northwest

Take a look at the following statistics related to the make-up of the marketing majors at Northwest Missouri State University.

Northwest Marketing Bachelor’s Program

Of the 62 students who earned a bachelor's degree in Marketing from Northwest in 2020-2021, 47% were men and 53% were women. The typical marketing bachelor's degree program is made up of only 45% men. So male students are more repesented at Northwest since its program graduates 2% more men than average.

About 92% of those who receive a bachelor's degree in marketing at Northwest are white. This is above average for this degree on the nationwide level.

The following table and chart show the race/ethnicity for students who recently graduated from Northwest Missouri State University with a bachelor's in marketing.

Race/Ethnicity	Number of Students
Asian	0
Black or African American	3
Hispanic or Latino	0
White	57
International Students	2
Other Races/Ethnicities	0

Northwest also has a doctoral program available in marketing. In 2021, 0 student graduated with a doctor's degree in this field.

Concentrations Within Marketing

The following marketing concentations are available at Northwest Missouri State University. The completion numbers here include all graduates who receive any type of degree in this field from Northwest Missouri State University. Some of these focus areas may not be available for your degree level.

Concentration	Annual Degrees Awarded
Marketing/Marketing Management, General	62

Related Majors

• Management Information Systems
• Business Support & Assistant Services
• Business/Managerial Economics
• International Business
• Human Resource Management

Careers That Marketing Grads May Go Into

A degree in marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for MO, the home state for Northwest Missouri State University.

Occupation	Jobs in MO	Average Salary in MO
Market Research Analysts and Marketing Specialists	9,920	$65,360
Sales Managers	5,220	$133,570
Marketing Managers	2,530	$128,810
Business Professors	1,000	$101,240
Advertising and Promotions Managers	230	$128,040

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

• College Factual
• National Center for Education Statistics
• O*NET Online
• Image Credit: By poster under License

More about our data sources and methodologies.