Marketing/Marketing Management, General at Michigan Technological University

If you plan to study marketing/marketing management, general, take a look at what Michigan Technological University has to offer and decide if the program is a good match for you. Get started with the following essential facts.

Michigan Tech is located in Houghton, Michigan and has a total student population of 6,873. In the 2020-2021 academic year, 8 students received a bachelor's degree in marketing management from Michigan Tech.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing/Marketing Management, General section at the bottom of this page.

Michigan Tech Marketing/Marketing Management, General Degrees Available

• Bachelor’s Degree in Marketing Management

Michigan Tech Marketing/Marketing Management, General Rankings

The following rankings from College Factual show how the marketing management progam at Michigan Tech compares to programs at other colleges and universities.

Note: Although rankings can help you see some information about a school, it's not a good idea to depend on them alone. Be sure to check out other things about the school before making your decision to attend.

Bachelor’s Degree Overall Quality & Other Notable Rankings

The marketing management major at Michigan Tech is not ranked on College Factual’s Best Colleges and Universities for Marketing/Marketing Management, General. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Ranking Type	Rank
	229
	263
	354
	441
	475
	584
	634
	687
	699
	832

Marketing Management Student Demographics at Michigan Tech

Take a look at the following statistics related to the make-up of the marketing management majors at Michigan Technological University.

Michigan Tech Marketing/Marketing Management, General Bachelor’s Program

For the most recent academic year available, 50% of marketing management bachelor's degrees went to men and 50% went to women. The typical marketing management bachelor's degree program is made up of only 45% men. So male students are more repesented at Michigan Tech since its program graduates 5% more men than average.

About 63% of those who receive a bachelor's degree in marketing management at Michigan Tech are white. This is typical for this degree on the nationwide level.

The following table and chart show the race/ethnicity for students who recently graduated from Michigan Technological University with a bachelor's in marketing management.

Race/Ethnicity	Number of Students
Asian	0
Black or African American	1
Hispanic or Latino	1
White	5
International Students	1
Other Races/Ethnicities	0

Michigan Tech also has a doctoral program available in marketing management. In 2021, 0 student graduated with a doctor's degree in this field.

Related Majors

Careers That Marketing Management Grads May Go Into

A degree in marketing management can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for MI, the home state for Michigan Technological University.

Occupation	Jobs in MI	Average Salary in MI
Market Research Analysts and Marketing Specialists	18,980	$67,500
Sales Managers	8,640	$142,340
Marketing Managers	4,310	$137,900
Business Professors	2,350	$107,140
Advertising and Promotions Managers	580	$124,670

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

• College Factual
• National Center for Education Statistics
• O*NET Online
• Image Credit: By Michigan Technological University Photo Services under License

More about our data sources and methodologies.