Marketing/Marketing Management, General at Lehigh University

Every marketing/marketing management, general school has its own distinct culture and strengths. We've pulled together some statistics and other details to help you see how the marketing management program at Lehigh University stacks up to those at other schools.

Lehigh is located in Bethlehem, Pennsylvania and approximately 7,067 students attend the school each year. In 2021, 69 marketing management majors received their bachelor's degree from Lehigh.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing/Marketing Management, General section at the bottom of this page.

Lehigh Marketing/Marketing Management, General Degrees Available

• Bachelor’s Degree in Marketing Management
• Master’s Degree in Marketing Management

Lehigh Marketing/Marketing Management, General Rankings

Each year, College Factual ranks marketing management programs across the country. The following shows how Lehigh performed in these rankings.

Note: Rankings don't always give a complete picture of a school's strengths and weaknesses, so it's a good idea to extend your research and also look at other factors when trying to decide if the school is right for you.

Bachelor’s Degree Overall Quality & Other Notable Rankings

The marketing management major at Lehigh is not ranked on College Factual’s Best Colleges and Universities for Marketing/Marketing Management, General. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Ranking Type	Rank
	6
	8
	21
	77
	158
	194
	274
	388

In 2021, 4 students received their master’s degree in marketing management from Lehigh. This makes it the #74 most popular school for marketing management master’s degree candidates in the country.

Marketing Management Student Demographics at Lehigh

Take a look at the following statistics related to the make-up of the marketing management majors at Lehigh University.

Lehigh Marketing/Marketing Management, General Bachelor’s Program

The marketing management program at Lehigh awarded 69 bachelor's degrees in 2020-2021. About 28% of these degrees went to men with the other 72% going to women.

About 65% of those who receive a bachelor's degree in marketing management at Lehigh are white. This is typical for this degree on the nationwide level.

The following table and chart show the race/ethnicity for students who recently graduated from Lehigh University with a bachelor's in marketing management.

Race/Ethnicity	Number of Students
Asian	5
Black or African American	2
Hispanic or Latino	2
White	45
International Students	6
Other Races/Ethnicities	9

Lehigh Marketing/Marketing Management, General Master’s Program

Of the 4 students who earned a master's degree in Marketing/Marketing Management, General from Lehigh in 2020-2021, 25% were men and 75% were women.

The following table and chart show the race/ethnicity for students who recently graduated from Lehigh University with a master's in marketing management.

Race/Ethnicity	Number of Students
Asian	1
Black or African American	0
Hispanic or Latino	0
White	2
International Students	1
Other Races/Ethnicities	0

Lehigh also has a doctoral program available in marketing management. In 2021, 0 student graduated with a doctor's degree in this field.

Related Majors

Careers That Marketing Management Grads May Go Into

A degree in marketing management can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for PA, the home state for Lehigh University.

Occupation	Jobs in PA	Average Salary in PA
Market Research Analysts and Marketing Specialists	26,750	$68,630
Sales Managers	8,300	$151,620
Marketing Managers	7,510	$154,700
Business Professors	5,490	$91,520
Advertising and Promotions Managers	500	$143,620

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

• College Factual
• National Center for Education Statistics
• O*NET Online
• Image Credit: By IR393DEME under License

More about our data sources and methodologies.