Marketing/Marketing Management, General at Lamar University

If you plan to study marketing/marketing management, general, take a look at what Lamar University has to offer and decide if the program is a good match for you. Get started with the following essential facts.

Lamar University is located in Beaumont, Texas and has a total student population of 16,637. In the 2020-2021 academic year, 21 students received a bachelor's degree in marketing management from Lamar University.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing/Marketing Management, General section at the bottom of this page.

Lamar University Marketing/Marketing Management, General Degrees Available

• Bachelor’s Degree in Marketing Management

Lamar University Marketing/Marketing Management, General Rankings

The following rankings from College Factual show how the marketing management progam at Lamar University compares to programs at other colleges and universities.

Note: Although rankings can help you see some information about a school, it's not a good idea to depend on them alone. Be sure to check out other things about the school before making your decision to attend.

Bachelor’s Degree Overall Quality & Other Notable Rankings

The marketing management major at Lamar University is not ranked on College Factual’s Best Colleges and Universities for Marketing/Marketing Management, General. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Ranking Type	Rank
	311
	415
	458
	478
	586
	694
	843

Marketing Management Student Demographics at Lamar University

Take a look at the following statistics related to the make-up of the marketing management majors at Lamar University.

Lamar University Marketing/Marketing Management, General Bachelor’s Program

In the 2020-2021 academic year, 21 students earned a bachelor's degree in marketing management from Lamar University. About 52% of these graduates were women and the other 48% were men. The typical marketing management bachelor's degree program is made up of only 45% men. So male students are more repesented at Lamar University since its program graduates 3% more men than average.

About 67% of those who receive a bachelor's degree in marketing management at Lamar University are white. This is above average for this degree on the nationwide level. Prospective students may be interested in knowing that this school graduates 4% more racial-ethnic minorities in its marketing management bachelor's program than the national average.*

The following table and chart show the race/ethnicity for students who recently graduated from Lamar University with a bachelor's in marketing management.

Race/Ethnicity	Number of Students
Asian	1
Black or African American	3
Hispanic or Latino	3
White	14
International Students	0
Other Races/Ethnicities	0

Lamar University also has a doctoral program available in marketing management. In 2021, 0 student graduated with a doctor's degree in this field.

Related Majors

Careers That Marketing Management Grads May Go Into

A degree in marketing management can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for TX, the home state for Lamar University.

Occupation	Jobs in TX	Average Salary in TX
Market Research Analysts and Marketing Specialists	29,560	$78,200
Sales Managers	26,420	$148,000
Marketing Managers	12,910	$146,640
Business Professors	6,060	$110,450
Advertising and Promotions Managers	1,590	$98,960

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

• College Factual
• National Center for Education Statistics
• O*NET Online
• Image Credit: By Billy Hathorn under License

More about our data sources and methodologies.