Marketing at Kean University

Every marketing school has its own distinct culture and strengths. We've pulled together some statistics and other details to help you see how the marketing program at Kean University stacks up to those at other schools.

Kean is located in Union, New Jersey and has a total student population of 14,064. In 2021, 83 marketing majors received their bachelor's degree from Kean.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing section at the bottom of this page.

Kean Marketing Degrees Available

• Bachelor’s Degree in Marketing

Kean Marketing Rankings

The following rankings from College Factual show how the marketing progam at Kean compares to programs at other colleges and universities.

Note: Although rankings can help you see some information about a school, it's not a good idea to depend on them alone. Be sure to check out other things about the school before making your decision to attend.

Bachelor’s Degree Overall Quality & Other Notable Rankings

The marketing major at Kean is not ranked on College Factual’s Best Colleges and Universities for Marketing. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Ranking Type	Rank
	170
	184
	204
	278
	326
	354
	449
	483
	541
	606

Earnings of Kean Marketing Graduates

The median salary of marketing students who receive their bachelor's degree at Kean is $37,662. This is less than $41,682, which is the national average of all marketing majors in the nation who earn bachelor's degrees.

Marketing Student Demographics at Kean

Take a look at the following statistics related to the make-up of the marketing majors at Kean University.

Kean Marketing Bachelor’s Program

The marketing program at Kean awarded 83 bachelor's degrees in 2020-2021. About 41% of these degrees went to men with the other 59% going to women.

Prospective students may be interested in knowing that this school graduates 19% more racial-ethnic minorities in its marketing bachelor's program than the national average.*

The following table and chart show the race/ethnicity for students who recently graduated from Kean University with a bachelor's in marketing.

Race/Ethnicity	Number of Students
Asian	4
Black or African American	12
Hispanic or Latino	21
White	33
International Students	4
Other Races/Ethnicities	9

Kean also has a doctoral program available in marketing. In 2021, 0 student graduated with a doctor's degree in this field.

Concentrations Within Marketing

The following marketing concentations are available at Kean University. The table shows all degrees awarded in this field awarded for all degree levels at Kean University. A concentration may not be available for your level.

Concentration	Annual Degrees Awarded
Marketing/Marketing Management, General	83

Related Majors

• International Business
• Finance & Financial Management
• Accounting
• Business Administration & Management

Careers That Marketing Grads May Go Into

A degree in marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for NJ, the home state for Kean University.

Occupation	Jobs in NJ	Average Salary in NJ
Market Research Analysts and Marketing Specialists	19,330	$87,210
Sales Managers	13,890	$168,950
Marketing Managers	11,380	$177,330
Business Professors	2,510	$111,740
Survey Researchers	480	$76,040

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

• College Factual
• National Center for Education Statistics
• O*NET Online
• Image Credit: By Daniel Collins under License

More about our data sources and methodologies.