Marketing/Marketing Management, General at Houghton College

What traits are you looking for in a marketing management school? To help you decide if Houghton College is right for you, we've gathered the following information about the school's marketing management program.

Houghton is located in Houghton, New York and approximately 902 students attend the school each year. In the 2020-2021 academic year, 3 students received a bachelor's degree in marketing management from Houghton.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing/Marketing Management, General section at the bottom of this page.

Houghton Marketing/Marketing Management, General Degrees Available

• Bachelor’s Degree in Marketing Management

Houghton Marketing/Marketing Management, General Rankings

The following rankings from College Factual show how the marketing management progam at Houghton compares to programs at other colleges and universities.

Note: While rankings may be a good starting point when you're researching a school, they don't necessarily highlight all of a school's strengths. Don't forget to check out the other details that are available for a school to see if it has what you're looking for in a program.

Bachelor’s Degree Overall Quality & Other Notable Rankings

The marketing management major at Houghton is not ranked on College Factual’s Best Colleges and Universities for Marketing/Marketing Management, General. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Ranking Type	Rank
	262
	405
	572
	597
	602
	656
	668
	719
	734
	830

Marketing Management Student Demographics at Houghton

Take a look at the following statistics related to the make-up of the marketing management majors at Houghton College.

Houghton Marketing/Marketing Management, General Bachelor’s Program

Of the 3 marketing management students who graduated with a bachelor's degree in 2020-2021 from Houghton, about 67% were men and 33% were women. The typical marketing management bachelor's degree program is made up of only 45% men. So male students are more repesented at Houghton since its program graduates 22% more men than average.

About 67% of those who receive a bachelor's degree in marketing management at Houghton are white. This is above average for this degree on the nationwide level. Prospective students may be interested in knowing that this school graduates 4% more racial-ethnic minorities in its marketing management bachelor's program than the national average.*

The following table and chart show the race/ethnicity for students who recently graduated from Houghton College with a bachelor's in marketing management.

Race/Ethnicity	Number of Students
Asian	0
Black or African American	0
Hispanic or Latino	1
White	2
International Students	0
Other Races/Ethnicities	0

Houghton also has a doctoral program available in marketing management. In 2021, 0 student graduated with a doctor's degree in this field.

Related Majors

Careers That Marketing Management Grads May Go Into

A degree in marketing management can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for NY, the home state for Houghton College.

Occupation	Jobs in NY	Average Salary in NY
Market Research Analysts and Marketing Specialists	63,520	$77,230
Sales Managers	23,120	$198,390
Marketing Managers	17,590	$187,860
Business Professors	8,910	$110,500
Advertising and Promotions Managers	6,590	$174,870

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

• College Factual
• National Center for Education Statistics
• O*NET Online
• Image Credit: By college under License

More about our data sources and methodologies.