Marketing at George Washington University

Every marketing school has its own distinct culture and strengths. We've pulled together some statistics and other details to help you see how the marketing program at George Washington University stacks up to those at other schools.

GWU is located in Washington, District of Columbia and has a total student population of 27,017. Of the 813 students who graduated with a bachelor’s degree from George Washington University in 2021, 82 of them were marketing majors.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing section at the bottom of this page.

GWU Marketing Degrees Available

• Bachelor’s Degree in Marketing

Online Classes Are Available at GWU

Don't have the time or the flexibility in your schedule to take traditional classes? Online courses may be the perfect solution for you. They allow independent learners to study when and where they want to while offering the rigor of in-person classes.

Are you one of the many who prefer to take online classes? GWU offers distance education options for marketing at the following degree levels:

GWU Marketing Rankings

The following rankings from College Factual show how the marketing progam at GWU compares to programs at other colleges and universities.

Note: Although rankings can help you see some information about a school, it's not a good idea to depend on them alone. Be sure to check out other things about the school before making your decision to attend.

Bachelor’s Degree Overall Quality & Other Notable Rankings

The marketing major at GWU is not ranked on College Factual’s Best Colleges and Universities for Marketing. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Ranking Type	Rank
	24
	30
	653

How Much Do Marketing Graduates from GWU Make?

The median salary of marketing students who receive their bachelor's degree at GWU is $54,148. This is 30% higher than $41,682, which is the national average for all marketing bachelor's degree recipients.

Marketing Student Demographics at GWU

Take a look at the following statistics related to the make-up of the marketing majors at George Washington University.

GWU Marketing Bachelor’s Program

During the 2020-2021 academic year, 82 students graduated with a bachelor's degree in marketing from GWU. About 32% were men and 68% were women.

Prospective students may be interested in knowing that this school graduates 5% more racial-ethnic minorities in its marketing bachelor's program than the national average.*

The following table and chart show the race/ethnicity for students who recently graduated from George Washington University with a bachelor's in marketing.

Race/Ethnicity	Number of Students
Asian	7
Black or African American	7
Hispanic or Latino	9
White	34
International Students	16
Other Races/Ethnicities	9

GWU also has a doctoral program available in marketing. In 2021, 0 student graduated with a doctor's degree in this field.

Concentrations Within Marketing

If you plan to be a marketing major, you may want to focus your studies on one of the following concentrations. The table shows all degrees awarded in this field awarded for all degree levels at George Washington University. A concentration may not be available for your level.

Concentration	Annual Degrees Awarded
Marketing/Marketing Management, General	82

Related Majors

• Entrepreneurial Studies
• General Business/Commerce
• Real Estate
• Hospitality Management
• International Business

Careers That Marketing Grads May Go Into

A degree in marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for DC, the home state for George Washington University.

Occupation	Jobs in DC	Average Salary in DC
Market Research Analysts and Marketing Specialists	6,930	$79,770
Marketing Managers	1,990	$165,640
Sales Managers	1,020	$132,870
Business Professors	640	$115,320
Survey Researchers	180	$73,690

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

• College Factual
• National Center for Education Statistics
• O*NET Online
• Image Credit: By Michiel1972 under License

More about our data sources and methodologies.