Marketing at Columbia College Chicago

Every marketing school has its own distinct culture and strengths. We've pulled together some statistics and other details to help you see how the marketing program at Columbia College Chicago stacks up to those at other schools.

Columbia is located in Chicago, Illinois and approximately 6,769 students attend the school each year. Of the 75 students who graduated with a bachelor’s degree from Columbia College Chicago in 2021, 45 of them were marketing majors.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing section at the bottom of this page.

Columbia Marketing Degrees Available

• Bachelor’s Degree in Marketing

Columbia Marketing Rankings

The following rankings from College Factual show how the marketing progam at Columbia compares to programs at other colleges and universities.

Note: Rankings don't always give a complete picture of a school's strengths and weaknesses, so it's a good idea to extend your research and also look at other factors when trying to decide if the school is right for you.

Bachelor’s Degree Overall Quality & Other Notable Rankings

The marketing major at Columbia is not ranked on College Factual’s Best Colleges and Universities for Marketing. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Ranking Type	Rank
	174
	208
	268
	303
	435
	475
	568
	571
	612
	716

Earnings of Columbia Marketing Graduates

The median salary of marketing students who receive their bachelor's degree at Columbia is $36,175. This is less than $41,682, which is the national average of all marketing majors in the nation who earn bachelor's degrees.

Marketing Student Demographics at Columbia

Take a look at the following statistics related to the make-up of the marketing majors at Columbia College Chicago.

Columbia Marketing Bachelor’s Program

During the 2020-2021 academic year, 45 marketing majors earned their bachelor's degree from Columbia. Of these graduates, 33% were men and 67% were women.

Prospective students may be interested in knowing that this school graduates 20% more racial-ethnic minorities in its marketing bachelor's program than the national average.*

The following table and chart show the race/ethnicity for students who recently graduated from Columbia College Chicago with a bachelor's in marketing.

Race/Ethnicity	Number of Students
Asian	2
Black or African American	9
Hispanic or Latino	8
White	21
International Students	0
Other Races/Ethnicities	5

Columbia also has a doctoral program available in marketing. In 2021, 0 student graduated with a doctor's degree in this field.

Concentrations Within Marketing

If you plan to be a marketing major, you may want to focus your studies on one of the following concentrations. The table shows all degrees awarded in this field awarded for all degree levels at Columbia College Chicago. A concentration may not be available for your level.

Concentration	Annual Degrees Awarded
Marketing/Marketing Management, General	45

Related Majors

• Business Administration & Management

Careers That Marketing Grads May Go Into

A degree in marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for IL, the home state for Columbia College Chicago.

Occupation	Jobs in IL	Average Salary in IL
Market Research Analysts and Marketing Specialists	30,150	$61,670
Sales Managers	24,800	$131,400
Marketing Managers	20,760	$130,110
Business Professors	4,030	$107,910
Survey Researchers	1,590	$57,560

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

• College Factual
• National Center for Education Statistics
• O*NET Online
• Image Credit: By Beyond My Ken under License

More about our data sources and methodologies.