Marketing at Clemson University

If you are interested in studying marketing, you may want to check out the program at Clemson University. The following information will help you decide if it is a good fit for you.

Clemson is located in Clemson, South Carolina and approximately 26,406 students attend the school each year. Of the 1,161 students who graduated with a bachelor’s degree from Clemson University in 2021, 262 of them were marketing majors.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing section at the bottom of this page.

Clemson Marketing Degrees Available

• Bachelor’s Degree in Marketing

Clemson Marketing Rankings

The following rankings from College Factual show how the marketing progam at Clemson compares to programs at other colleges and universities.

Note: Rankings don't always give a complete picture of a school's strengths and weaknesses, so it's a good idea to extend your research and also look at other factors when trying to decide if the school is right for you.

Bachelor’s Degree Overall Quality & Other Notable Rankings

The marketing major at Clemson is not ranked on College Factual’s Best Colleges and Universities for Marketing. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Ranking Type	Rank
	28
	38
	113
	113
	121
	147
	176
	386

In 2021, 0 student received their master’s degree in marketing from Clemson. This is the #114 most popular school for marketing master’s degree candidates in the country.

Earnings of Clemson Marketing Graduates

The median salary of marketing students who receive their bachelor's degree at Clemson is $48,888. This is great news for graduates of the program, since this figure is 17% higher than the national average of $41,682 for all marketing bachelor's degree recipients.

Marketing Student Demographics at Clemson

Take a look at the following statistics related to the make-up of the marketing majors at Clemson University.

Clemson Marketing Bachelor’s Program

In the 2020-2021 academic year, 262 students earned a bachelor's degree in marketing from Clemson. About 68% of these graduates were women and the other 32% were men.

About 89% of those who receive a bachelor's degree in marketing at Clemson are white. This is above average for this degree on the nationwide level.

The following table and chart show the race/ethnicity for students who recently graduated from Clemson University with a bachelor's in marketing.

Race/Ethnicity	Number of Students
Asian	2
Black or African American	6
Hispanic or Latino	8
White	233
International Students	1
Other Races/Ethnicities	12

Clemson also has a doctoral program available in marketing. In 2021, 0 student graduated with a doctor's degree in this field.

Concentrations Within Marketing

Marketing majors may want to concentrate their studies in one of these areas. The table shows all degrees awarded in this field awarded for all degree levels at Clemson University. A concentration may not be available for your level.

Concentration	Annual Degrees Awarded
Marketing/Marketing Management, General	262

Related Majors

• Construction Management
• Real Estate
• Human Resource Management
• Finance & Financial Management
• Accounting

Careers That Marketing Grads May Go Into

A degree in marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for SC, the home state for Clemson University.

Occupation	Jobs in SC	Average Salary in SC
Market Research Analysts and Marketing Specialists	6,210	$60,290
Sales Managers	3,460	$118,750
Marketing Managers	1,720	$111,460
Business Professors	1,140	$99,630
Advertising and Promotions Managers	150	$109,980

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

• College Factual
• National Center for Education Statistics
• O*NET Online
• Image Credit: By hager.angie under License

More about our data sources and methodologies.