Marketing at Canisius College

What traits are you looking for in a marketing school? To help you decide if Canisius College is right for you, we've gathered the following information about the school's marketing program.

Canisius is located in Buffalo, New York and approximately 2,820 students attend the school each year. In 2021, 18 marketing majors received their bachelor's degree from Canisius.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing section at the bottom of this page.

Canisius Marketing Degrees Available

• Bachelor’s Degree in Marketing

Canisius Marketing Rankings

Each year, College Factual ranks marketing programs across the country. The following shows how Canisius performed in these rankings.

Note: While rankings may be a good starting point when you're researching a school, they don't necessarily highlight all of a school's strengths. Don't forget to check out the other details that are available for a school to see if it has what you're looking for in a program.

Bachelor’s Degree Overall Quality & Other Notable Rankings

The marketing major at Canisius is not ranked on College Factual’s Best Colleges and Universities for Marketing. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Ranking Type	Rank
	408
	451
	455
	457
	466
	490
	516
	522
	636

Earnings of Canisius Marketing Graduates

The median salary of marketing students who receive their bachelor's degree at Canisius is $40,973. This is less than $41,682, which is the national average of all marketing majors in the nation who earn bachelor's degrees.

Marketing Student Demographics at Canisius

Take a look at the following statistics related to the make-up of the marketing majors at Canisius College.

Canisius Marketing Bachelor’s Program

The marketing program at Canisius awarded 18 bachelor's degrees in 2020-2021. About 67% of these degrees went to men with the other 33% going to women. The typical marketing bachelor's degree program is made up of only 45% men. So male students are more repesented at Canisius since its program graduates 22% more men than average.

About 83% of those who receive a bachelor's degree in marketing at Canisius are white. This is above average for this degree on the nationwide level.

The following table and chart show the race/ethnicity for students who recently graduated from Canisius College with a bachelor's in marketing.

Race/Ethnicity	Number of Students
Asian	0
Black or African American	1
Hispanic or Latino	2
White	15
International Students	0
Other Races/Ethnicities	0

Canisius also has a doctoral program available in marketing. In 2021, 0 student graduated with a doctor's degree in this field.

Concentrations Within Marketing

If you plan to be a marketing major, you may want to focus your studies on one of the following concentrations. The completion numbers here include all graduates who receive any type of degree in this field from Canisius College. Some of these focus areas may not be available for your degree level.

Concentration	Annual Degrees Awarded
Marketing/Marketing Management, General	18

Related Majors

• International Business
• Entrepreneurial Studies
• Management Sciences & Quantitative Methods
• Finance & Financial Management
• Accounting

Careers That Marketing Grads May Go Into

A degree in marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for NY, the home state for Canisius College.

Occupation	Jobs in NY	Average Salary in NY
Market Research Analysts and Marketing Specialists	63,520	$77,230
Sales Managers	23,120	$198,390
Marketing Managers	17,590	$187,860
Business Professors	8,910	$110,500
Advertising and Promotions Managers	6,590	$174,870

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

• College Factual
• National Center for Education Statistics
• O*NET Online
• Image Credit: By Andre Carrotflower under License

More about our data sources and methodologies.