Marketing at Calvin University

Every marketing school has its own distinct culture and strengths. We've pulled together some statistics and other details to help you see how the marketing program at Calvin University stacks up to those at other schools.

Calvin is located in Grand Rapids, Michigan and has a total student population of 3,307. Of the 143 students who graduated with a bachelor’s degree from Calvin University in 2021, 38 of them were marketing majors.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing section at the bottom of this page.

Calvin Marketing Degrees Available

• Bachelor’s Degree in Marketing

Calvin Marketing Rankings

Each year, College Factual ranks marketing programs across the country. The following shows how Calvin performed in these rankings.

Note: Rankings don't always give a complete picture of a school's strengths and weaknesses, so it's a good idea to extend your research and also look at other factors when trying to decide if the school is right for you.

Bachelor’s Degree Overall Quality & Other Notable Rankings

The marketing major at Calvin is not ranked on College Factual’s Best Colleges and Universities for Marketing. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Ranking Type	Rank
	78
	101
	130
	154
	212
	291
	295
	298
	337
	460

Marketing Student Demographics at Calvin

Take a look at the following statistics related to the make-up of the marketing majors at Calvin University.

Calvin Marketing Bachelor’s Program

During the 2020-2021 academic year, 38 students graduated with a bachelor's degree in marketing from Calvin. About 50% were men and 50% were women. The typical marketing bachelor's degree program is made up of only 45% men. So male students are more repesented at Calvin since its program graduates 5% more men than average.

About 76% of those who receive a bachelor's degree in marketing at Calvin are white. This is above average for this degree on the nationwide level.

The following table and chart show the race/ethnicity for students who recently graduated from Calvin University with a bachelor's in marketing.

Race/Ethnicity	Number of Students
Asian	1
Black or African American	1
Hispanic or Latino	2
White	29
International Students	2
Other Races/Ethnicities	3

Calvin also has a doctoral program available in marketing. In 2021, 0 student graduated with a doctor's degree in this field.

Concentrations Within Marketing

The following marketing concentations are available at Calvin University. The completion numbers here include all graduates who receive any type of degree in this field from Calvin University. Some of these focus areas may not be available for your degree level.

Concentration	Annual Degrees Awarded
Marketing/Marketing Management, General	38

Related Majors

• Business/Corporate Communications
• Human Resource Management
• Finance & Financial Management
• Business Administration & Management
• Accounting

Careers That Marketing Grads May Go Into

A degree in marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for MI, the home state for Calvin University.

Occupation	Jobs in MI	Average Salary in MI
Market Research Analysts and Marketing Specialists	18,980	$67,500
Sales Managers	8,640	$142,340
Marketing Managers	4,310	$137,900
Business Professors	2,350	$107,140
Advertising and Promotions Managers	580	$124,670

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

• College Factual
• National Center for Education Statistics
• O*NET Online
• Image Credit: By Romano1246 under License

More about our data sources and methodologies.