Marketing at Assumption University

If you plan to study marketing, take a look at what Assumption University has to offer and decide if the program is a good match for you. Get started with the following essential facts.

Assumption is located in Worcester, Massachusetts and approximately 2,448 students attend the school each year. In the 2020-2021 academic year, 47 students received a bachelor's degree in marketing from Assumption.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing section at the bottom of this page.

Assumption Marketing Degrees Available

• Bachelor’s Degree in Marketing

Assumption Marketing Rankings

Each year, College Factual ranks marketing programs across the country. The following shows how Assumption performed in these rankings.

Note: Rankings don't always give a complete picture of a school's strengths and weaknesses, so it's a good idea to extend your research and also look at other factors when trying to decide if the school is right for you.

Bachelor’s Degree Overall Quality & Other Notable Rankings

The marketing major at Assumption is not ranked on College Factual’s Best Colleges and Universities for Marketing. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Ranking Type	Rank
	17
	256
	287
	292
	441
	532
	670

Earnings of Assumption Marketing Graduates

The median salary of marketing students who receive their bachelor's degree at Assumption is $42,945. This is great news for graduates of the program, since this figure is 3% higher than the national average of $41,682 for all marketing bachelor's degree recipients.

Marketing Student Demographics at Assumption

Take a look at the following statistics related to the make-up of the marketing majors at Assumption University.

Assumption Marketing Bachelor’s Program

The marketing program at Assumption awarded 47 bachelor's degrees in 2020-2021. About 43% of these degrees went to men with the other 57% going to women.

About 79% of those who receive a bachelor's degree in marketing at Assumption are white. This is above average for this degree on the nationwide level.

The following table and chart show the race/ethnicity for students who recently graduated from Assumption University with a bachelor's in marketing.

Race/Ethnicity	Number of Students
Asian	2
Black or African American	3
Hispanic or Latino	4
White	37
International Students	0
Other Races/Ethnicities	1

Assumption also has a doctoral program available in marketing. In 2021, 0 student graduated with a doctor's degree in this field.

Concentrations Within Marketing

If you plan to be a marketing major, you may want to focus your studies on one of the following concentrations. The completion numbers here include all graduates who receive any type of degree in this field from Assumption University. Some of these focus areas may not be available for your degree level.

Concentration	Annual Degrees Awarded
Marketing/Marketing Management, General	47

Related Majors

• Management Sciences & Quantitative Methods
• International Business
• Accounting
• Business Administration & Management

Careers That Marketing Grads May Go Into

A degree in marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for MA, the home state for Assumption University.

Occupation	Jobs in MA	Average Salary in MA
Market Research Analysts and Marketing Specialists	20,070	$74,510
Sales Managers	16,600	$151,010
Marketing Managers	14,350	$143,400
Business Professors	4,050	$126,040
Advertising and Promotions Managers	960	$132,370

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

• College Factual
• National Center for Education Statistics
• O*NET Online
• Image Credit: By Mattinbgn under License

More about our data sources and methodologies.